How a Business Coach Can Help Your Company Thrive by: Sam Marcum

How a Business Coach Can Help Your Company Thrive


Many entrepreneurs fall prey to the belief that they must achieve success on their own, without any help. Per this belief, success that is achieved with help is somehow illegitimate. Studies show that 75% of employees say teamwork is very important, but that number would likely be lower if beginning entrepreneurs were surveyed. One of the best examples of the benefit of collaboration is a business coach. Business coaches provide assistance to entrepreneurs by identifying strengths, clarifying ideas, and setting goals. Find out whether you need a business coach, and if so, where to find one.

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How to Know When You Need a Business Coach

It can be hard to know when it’s time to enlist outside help, but there are a few telltale signs that you may need a business coach. If you’re feeling overwhelmed and stuck, lacking motivation, or facing frustration regarding your business’ direction, a business coach can provide some much-needed solutions and stress relief.

Business coaches aren’t only necessary for businesses in crisis, though. They can also be an asset to an entrepreneur who wants to develop new skills, get feedback on ideas, or create a strategic plan. To find a professional who can help with these tasks, you can seek out referrals from other entrepreneurs.

Try to find a coach who offers a free consultation so you can assess whether your personality meshes with theirs. If so, ask them for some stories about businesses they’ve successfully helped. Ask them, too, how they approach communication and collaboration with their clients. The answers to these questions will help you find the best coach for your business needs.


How a Business Coach Can Help You Achieve More

One of the main services typically offered by a business coach is help with writing a business plan. There are several important details that every business plan should include:

  • Explanation of the concept
  • Marketing strategy outline
  • Organizational structure
  • Funding and financial data


If you’ve struggled to tackle any or all of these components, you’re not alone. Review this ZenBusiness - Start a Business Guide to get comprehensive guidance from start to finish.


Entrepreneurs may be surprised to learn that an up-to-date resume is essential. If you’re in the midst of a career transition or you already own your own business, a resume includes all of your professional information in a format that satisfies current standards. A business coach can provide insight to help you update your resume effectively.

Perhaps the most important service a business coach provides, though, is the clarification of your company goals. Too many businesses flounder because of an ambiguous mission statement or a lack of explicit objectives. Working with a business coach will help you combat this problem.


Success Comes from Professional Partnerships

When you’re looking for the next step in your business, you might not feel confident, or perhaps you’re unsure of how to start a business in the first place. Connecting with a business coach can offer the insights you need to write an effective business plan, keep your resume updated, and achieve the professional success you’ve been working toward.

The sooner you learn the value of collaboration, the sooner you’ll see your business thrive. Look for a coach who’s dedicated to helping businesses like yours.